Project Management and Leadership

Open Archives initiative: A fast way of integration into global open science Yurii Tkachov ORCID: https://orcid.org/0000-0003-1556-2463 Oles Honchar Dnipro National University Purpose: This article aims to analyze and summarize the practical experience of deploying and integrating platforms for open journals, conferences, and repositories with support for the Open Archives Initiative Protocol for Metadata Harvesting (OAI-PMH). It highlights the errors and challenges that journal and repository managers and administrators, as well as conference organizers, may encounter and offers recommendations to prevent …

Improving marketing communications of a business organization Anastasiia Kulish ORCID: https://orcid.org/0009-0003-9874-5069 Oles Honchar Dnipro National University Oleksandr Krupskyi ORCID: https://orcid.org/0000-0002-1086-9274 Oles Honchar Dnipro National University In today’s economic environment, effective marketing communication is becoming extremely important. The flow of information is growing rapidly, and the competitiveness of any business depends on it. The role of marketing in the process of supporting goods on the market is only growing. Today, marketing communications occupy a leading position in competitive strategies. This is …

Activation of digitization processes and introduction of innovative tools in the field of hospitality Volodymyr Dzhyndzhoian ORCID: https://orcid.org/0000-0003-0296-4092 Dnipro Humanitarian University, Dnipro, Ukraine Olha Khodak ORCID: https://orcid.org/0000-0003-0871-6567 Dnipro Humanitarian University, Dnipro, Ukraine Nataliia Yakovleva-Melnyk ORCID: https://orcid.org/0000-0002-1266-1813 Dnipro Humanitarian University, Dnipro, Ukraine The hospitality industry is one of the few that can effectively recover even after a crisis. Moreover, the restrictions associated with the COVID-19 pandemic have intensified the digitization and implementation of innovative tools in all processes of the hospitality …

Risk management of Ukrainian business in the conditions of technological changes Tetiana Smyrnova ORCID: https://orcid.org/0000-0002-3457-3144 Oles Honchar Dnipro National University The relevance of the issue of enterprise risk management lies in the fact that in modern conditions, company management is forced to review and improve their work methods, look for alternative methods of development, and also strive to raise the quality of the organization’s activities to a new level, which is possible only under the condition of an established system …

Criteria for the Efficiency of Enterprise Personnel Management: Wartime Realities Hanna Niameshchuk ORCID: https://orcid.org/0000-0003-3199-8988 Oles Honchar Dnipro National University Yaroslav Cherkasov ORCID: https://orcid.org/0009-0009-0957-731X Oles Honchar Dnipro National University The report presented in the text focuses on a comprehensive analysis and consideration of personnel management problems in organizations. The authors argue for the need for a systematic approach to solving these problems and provide specific strategies for solving them. Starting with an analysis of the recruitment and selection process, the article …

Innovative approaches in marketing for the development of the tourism industry Yuliia Stasiuk ORCID: https://orcid.org/0000-0001-6644-8658 Oles Honchar Dnipro National University Andrii Kobchenko ORCID: https://orcid.org/0000-0002-5095-6815 Oles Honchar Dnipro National University The tourism industry is a dynamic and rapidly evolving sector that significantly contributes to global economic development. In recent years, the sector has faced unprecedented challenges, including economic downturns, environmental concerns, and the global pandemic. To navigate these challenges and thrive, the tourism industry must adopt innovative marketing strategies that can …